Nike Inc (NKE)

NEW YORK STOCK EXCHANGE, INC. · Textiles, Apparel & Luxury Goods · US

$35.51
2.34% today
Consumer DiscretionaryTariff-Exposed (China + Imports)

Should you buy NKE?

Bearish

Nike Inc is down 2.3% today. Recent news doesn't show a clear catalyst — this may be driven by broader market sentiment. NKE is 54% below its 52-week high of $76.97, in deep correction territory.

  • Notable 2.3% daily move
  • No clear news catalyst
  • 54% below 52-week high
  • Near 52-week low

This is educational analysis, not investment advice. Past performance doesn't predict future results.

Market Cap

$52.68B

52W High

$36.68

52W Low

$35.50

Industry

Textiles, Apparel & Luxury Goods

Understand the fundamentals

Plain-English rules of thumb for beginners — tap the  to learn each one. Not investment advice.

P/E — Price / Earnings
16.9xAverage

How many years of profit you're paying for. Lower can mean cheaper — but a very low number can also signal trouble.

Around the market average.

P/B — Price / Book
4.6xTake a closer look

Price vs the company's net assets (book value). Under 1x means it trades below what it owns on paper.

High — you're paying a big premium over assets.

ROE — Return on Equity
22.0%Looks healthy

How efficiently the company turns shareholders' money into profit. Higher is better.

Strong — uses your capital efficiently.

Net Margin
6.7%Average

Of every $100 in sales, how much becomes actual profit. Higher = more profitable business.

Reasonable profitability.

Dividend Yield
1.37%Info

Annual cash the company pays you, as a % of the share price. Not better or worse — just a different kind of return.

Pays you cash while you hold.

These signals are simple, sector-agnostic rules of thumb (a “good” P/E for a bank differs from a tech firm). Use them to learn what to look at — not as buy/sell calls.

Recent news

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